Back in the Day Bakery

courtesy of Back in the Day Bakery

“Slow down and taste the sweet life.” That’s Back in the Day Bakery’s motto and a great standard to live by. The bakery is located in the Starland district, just outside of downtown Savannah. It has a quaint, vintage-inspired interior with sweets that have an equally homemade touch to them. Their Old-Fashioned Cupcakes with dreamy pink frosting and sprinkles add a nostalgic allure that brings you back again and again.


Cheryl and Griffith Day, owners of Back in the Day Bakery

Owners Cheryl and Griffith Day have found success both in Savannah and nationally. They have been featured on Paula Deen’s cooking show, Paula’s Best Dishes, on the Food Network and will soon be publishing The Back in the Day Bakery Cookbook: More Than 100 Recipes From the Best Little Bakery in the South on March 1, 2012.

Cheryl was given the inspiration to start the cookbook because she wanted to have a book based on her and Griffith’s own food memories, as well as share the recipes that made the bakery popular. “We decided we wanted to tell some stories of how we followed our passion,” Cheryl said.

Both self-taught bakers, Cheryl and Griffith have had the bakery going on ten years.

“We want people to slow down and taste the sweet life,” Cheryl said. “Our goal is to make people happy.”

the Back in the Day Bakery motto

the sweets counter at the bakery

the dessert case at the bakery features a variety of cupcakes, including Red Velvet and Old-Fashioned

the bakery has a lovely collection of vintage kitchenware and decorating items

We visited Back in the Day Bakery to get Cheryl’s take on the making of their famous Old-Fashioned Cupcakes.

an Old-Fashioned Cupcake at the bakery

She took us in the kitchen and brought out a fresh-baked batch of the cupcakes, which she then iced with a pastel pink frosting and topped with baby-blue sprinkles.

cupcakes waiting to be iced

Cheryl Day ices the Old-Fashioned Cupcakes

pink frosting with baby-blue sprinkles is chosen for this batch of Old-Fashioned Cupcakes

freshly-frosted tray of Old-Fashioned Cupcakes

a deliciously sweet cupcake

The Dessert: Old-Fashioned Cupcakes

What’s Special About It? -Cheryl Day: “I think the fact that you can taste every bit of quality ingredients in the cupcake makes it special and fresh. I love the food movement phrase ‘I am a maker.’ I make things by hand, and I think people appreciate that … It gives you a dose of comfort to know that something is homemade.”

How Is It Made? -Cheryl Day: “I make (the cupcakes) with two different kinds of flour: cake flour and all-purpose flour. Cake flour gives me the fluffy texture I want, and all-purpose gives it a stability. I started making with both, because I wanted to re-create the flour my grandmother used. She lived in Alabama and, like most southern cooks, was particular about using White Lily Flour. I spent the summers baking with her.”

The recipe for Back in the Day Bakery’s Old-Fashioned Cupcakes can be found on the Food Network’s Web site.

What Do People Say About? -Cheryl Day: “Old-Fashioned Cupcakes are our number one seller. It’s also our top cupcake. Pink is the most popular icing color. People always respond to pink. It’s love – that’s what pink is, and it’s nostalgic.”

Back in the Day Bakery

2403 Bull St.

Savannah, GA 31401

Store Hours:

Tuesday to Saturday, 8 a.m. – 5 p.m.

Sunday/Monday, Closed

Phone: 912-495-9292


Web site:

Back In The Day Bakery on Urbanspoon

One thought on “Back in the Day Bakery

  1. Pingback: The Best of Fried Green Savannah | Fried Green Savannah

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